[Playback] Winning Enquiries with Transparent Prices

Watch the recording of the live interactive session on “The Importance of Pricing Transparency in Winning Wedding EnquirieS” Hosted By Carys Duckworth, WedPro Sales Manager and Wedding Venue Expert and Lady Tina Reading, Editor of Beautiful Weddings UK

In this interactive session, Carys and Tina explored the pressing issue of coping with economic uncertainty, drawing from the insights gathered in our 2024 Wedding Industry Report. With this being a topic they are both passionate about they highlighted the significance of pricing transparency, an aspect often overlooked by venues and vendors. Many couples seek transparency, especially concerning pricing, yet numerous venues miss out on valuable enquiries and bookings with misleading packages or hidden costs. The discussion delved into why pricing transparency is so crucial and how to ensure you’re not left behind.

With nearly 60% of couples in the UK and Ireland feeling the pinch of the cost of living crisis on their wedding budgets, it’s crucial to address the financial challenges they’re encountering.

Some fantastic questions asked by participants included “How do you deal with pricing changes (ie spec offers/promos) when you already have couples booked for certain months/dates” and “What’s the most important decision factor – location or price?” – watch the recording below to find out what the experts had to say!

 

The findings offered valuable insights into modern couples’ needs, the evolution of enquiry behaviour, and the challenges posed by pricing transparency. The session aimed to equip attendees with actionable insights to navigate through the intricacies of maintaining financial stability while delivering exceptional experiences for couples, ensuring they stay ahead in today’s competitive wedding market.

We hope you learned something valuable from their expert advice! If you want to learn more about our sales pipeline management software and how it can help your wedding business, visit our website or contact us today for a demo or discovery call. We would love to hear from you and show you how WedPro can help you achieve your goals. 

 

Want to get your hands on the 2024 Wedding Industry report? Download your copy BELOW!

UK Wedding Industry Report 2024 Banner

Ireland Wedding Industry Report 2024 Banner

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