Ciara Crossan Shares WeddingDates SUCCESS Story on The Business & Marketing Scoop PODCAST
Ciara Crossan, the entrepreneur behind WeddingDates, was recently featured on The Business & Marketing Scoop Podcast. In this episode, Ciara talks with Mark Flavin of 3B1 about the journey of building her business in the wedding industry.
During the interview, Ciara provided a candid look into the inspiration behind WeddingDates and the challenges she navigated during the early days of building this business. Her personal experiences have played a significant role in shaping the trajectory of the company. She also emphasised the often overlooked yet crucial skill of listening. During the insightful conversation, Ciara delved into the pivotal role of client feedback in shaping the development of WeddingDates’ WedPro wedding software. She highlighted how attentive listening to clients has proven instrumental in crafting a product tailored to the unique challenges and workflows of wedding venues.
“Client feedback has been vital for us in the evolution of WedPro,” says Ciara. The software’s design and functionality have been directly influenced by the suggestions, requests, and even demands of our valued customers. To gain more insights into Ciara’s perspective on the significance of listening in business development, be sure to catch the full interview on the Business and Marketing Scoop Podcast.